Responsibilities: Product | UX | UI Personal project

How do we make a girl feel safe on a date she met on Tinder?

background

Safety first

In the contemporary age online dating has become the main way to meet a partner. But many women are nervous, and rightly so, and are looking for a variety of creative ways to protect their minds and bodies during the date.

the problem

Women are harmed during dating

In 2019, about 5,400 women, in Tel Aviv alone, reported being assaulted or harassed by a man they met online.

Market research

Seeing the big picture

To start understanding the big picture and the problem, I examined the big players in the market as well as parallel markets; GPS-based tracking apps, SOS alarms apps, dating apps, Background check systems and more.

Market research

I came up with the following conclusions

To get users to enter a date, we will allow quick and easy import of the date's profile from the dating app.

To return the user to the app, we will allow performing merely a background check.

To convince the user to report date to the community, we will present her with a security stamp and note the fact that the information remains confidential in our hands.

Users study

Talking to them

To understand the pain points I interviewed 11 Tel Aviv singles who are looking for a partner online.

Users study

I came up with the following conclusions

To adjust the supervision mode to the user's anxiety state, we will allow the definition of 3 different snooze modes.

To increase the user's sense of security, we will allow her to set a timer for her return home at the end of the date.

To encourage dating in public places, we will present the user with recommended places of entertainment near her home while entering the date data.

the value

So what should I give them?

Minimize to eliminate the chance of getting hurt during a date. Added value- creating a sense of security within the user.

Wireframes

Then to understand how
things are going to look I turned to the paper

solution

Native app for monitoring and supervision during the date

Onboarding

After the user has seen the various uses that can benefit her in the use of our product we will ask her to identify as a woman to protect the legitimacy of the product and to raise in her a sense of security.

Background Check

To motivate the user to use the app, we will lead her to run a background check on one of the guys she is communicating with. Checking the background can empower the value we offer - a sense of security and control - knowledge is power.

Date Entry

While entering the date data the app gathers all the information needed to provide the user with the protection she needs. The step will be broken down into several steps to reduce the effort required from the user which will also help to focus her at every step.

During the Date

During the date, the app will send alerts according to the settings we set on the "date entry".

Reporting

To collect information that will be useful to our users, at the end of each date the user will be asked to report the date. We will make sure at this point to lower her concerns by security stamp and noting the fact that the information she is providing remains confidential.

solution

Native app for monitoring and supervision during the date

Onboarding

After the user has seen the various uses that can benefit her in the use of our product we will ask her to identify as a woman to protect the purity of the product and to raise in her a sense of security.

Background Check

To motivate the user to use the app, we will lead her to run a background check on one of the guys she is communicating with. Checking the background can empower the value we offer - a sense of security and control - knowledge is power.

Date Entry

While entering the date data the app gathers all the information needed to provide the user with the protection she needs. The step will be broken down into several steps to reduce the effort required from the user which will also help to focus her at every step.

During the Date

During the date, the app will send alerts according to the settings we set on the "date entry".

Reporting

To collect information that will be useful to our users, at the end of each date the user will be asked to report the date. We will make sure at this point to lower her concerns by security stamp and noting the fact that the information she is providing remains confidential.

design

Empowering, strong and stylish design that supports raising the sense of security and control in the women who use the product